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WELCOME TO THE BEST PICKLEBALL YOU'VE EVER PLAYED.

Unlock your potential with a Standard Pickleball Academy Membership! Whether you're new to pickleball or chasing your next tournament win, our all-in-one academy membership is your fast track to stronger skills, better strategy, and a community that shares your passion.

Enroll now & get a FREE bonus gift!


Access 150+ Training Videos From Our Library

Sample Academy Videos

Ready to Elevate Your Game?

Best-in-class coaching from Academy instructors, including the #1 doubles and #2 singles player in Virginia, and the top-3-rated woman player in Virginia.

  • 7-Day Free Trial (with monthly plan)

  • Instant, Unlimited Access To All Coaching Plans And Lessons

  • Partner Discounts & Monthly Member Giveaways

  • Step-By-Step Roadmap - Your guide to learning the game and improving at every skill level from beginners to tournament players

  • Exclusive Video Library (tips you can't find anywhere else)

  • Cancel Anytime

  • Expert Coaching

    Our training video library offers a comprehensive collection of instructional content, featuring expert tips, drills, and game strategies to help you improve your skills at your own pace. Whether you're a beginner or advanced player, there's a resource for every level to enhance your game.

  • Personalized Training

    Access to personalized pickleball training, with lessons tailored to your unique strengths and areas for improvement, ensuring that every session is focused on helping you reach your specific goals. With customized drills and one-on-one guidance, you'll see faster progress and boost your confidence on the court.

  • Supportive Community

    Our academy fosters a positive and encouraging community where players of all levels come together to share experiences, motivate each other, and celebrate progress. Whether you're learning a new skill or competing at a high level, you'll always feel supported by fellow members and coaches.

Money Back Guarantee

Our Academy offers a 30-day money-back guarantee, giving you the opportunity to experience our training programs with no risk. If you're not fully satisfied within the first 30 days, we'll refund your payment, no questions asked.

World Class Instructors

Instructor CINDY WELCH

Cindy grew up on a grass tennis court in central Virginia and began teaching tennis at 18. She discovered pickleball inside a rec center in middle TN (2013) and two years later made the final transition from tennis to pickleball. In 2018 she earned her instructor certification through the IPTPA, and has been teaching private and group lessons/classes ever since. Despite earning a gold medal at the 4.0 level in 2019, Cindy gave up tournament play to focus her attention on helping others improve their game. She is most passionate about safety, strategy, & body awareness, and believes that understanding the mental element is the key to unlocking every player's full potential.

Instructor DAVID BIEGER

David discovered pickleball at the University of Virginia, where he and fellow Standard Instructor Lauralei Singsank won the 2023 National DUPR Collegiate Championship. Since then, David has elevated his game by qualifying for the PPA Tour Mixed Doubles Professional Main Draw with Lauralei, and he consistently medals in open 5.5+ tournaments. David has earned his spot as the top rated doubles player in Virginia with a 5.977 DUPR. As of June, 2025: #1 Doubles Player in VA (6.010); #2 Singles Player in VA (5.988); R16 Men’s Singles at PPA NC (April 2025); R32 Men’s Doubles at PPA NC (April 2025); 22 events in local open tournaments in 2025 with 22 medals, 14 Gold.

Instructor LAURALEI SINGSANK

Lauralei started playing pickleball in early 2020, and got more serious about the game during law school at UVA. She joined the pickleball team there, and went on to become one of the top-ranked college players in the country. She and her on-and-off the court partner David Bieger led UVA to a National championship in 2023. Since graduation, David and Lauralei have qualified for the PPA main draw in Bristol, and regularly medal in multiple open tournaments each month. As of June 2025, Lauralei is the top female player in Richmond, and one of the top 3 women in Virginia. She's medaled at 9 open division tournaments so far in 2025, and in her career has earned 13 bronze, 12 silver, and 29 golds at the open division level.

FAQ

  • Do I need prior experience to join the Academy?

    No prior experience is required! Our academy offers classes for beginners through advanced players. Whether you're just starting or looking to improve your skills, we have the right program for you.

  • What is the cost for a membership in the Academy?

    Our monthly plans are $29.99 with a 7-day free trial or $199 for an annual membership.

  • Do you offer personalized coaching?

    Yes! We offer personalized coaching for players to improve their skills even faster.

  • What are the benefits of joining the Academy?

    By joining our academy, you gain access to expert coaching, structured lessons, and a supportive community of players. Whether you're looking to improve your game or just have fun, our programs are designed to help you achieve your goals.

  • Can I try a membership before committing?

    Yes, we offer a 7-day trial membership option on our monthly plans! And you can cancel your membership anytime.

Don't Just Take Our Word For It

Game Changer!

Stuart P.

"Joining Standard Pickleball Academy has been a game-changer for me. The coaching staff is incredibly knowledgeable, patient, and passionate about the sport. From beginners to advanced players, they tailor each session to individual skill levels, ensuring that everyone progresses at their own pace. The community is welcoming, making it easy to feel at home, whether you're new to pickleball or a seasoned player. I've not only improved my skills but also gained a deeper love for the game. Highly recommend this academy to anyone looking to elevate their pickleball experience!"

Ready to Elevate Your Game?